June 16, 2011 – Torrence, CA – In light of recent news reports discussing government announcements concerning various substances, and the on-going attention to the keratin smoothing category, it is appropriate for the Council to offer a statement to contribute valuable information not incorporated into the various published articles and news segments in circulation.

On May 25, 2011, the Council held a press conference at the Viceroy Hotel in Santa Monica, CA, during which Toxicologist Robert H. Golden of Potomac, MD explained that the method of testing used by the government agencies to evaluate the amount of formaldehyde gas these products actually contain distorts the product in a manner that would never happen in a salon environment. “The tests are unrealistic and conducted under artificial conditions. They’re done using a closed vessel, where the product is heated above 700 degrees, which is much higher than the heat generated by any flat iron. They’ve also changed the pH of the product, which would not happen in a salon setting,” Golden said. “When these products are used under real-world conditions the emissions are well below what would be of concern.” Golden also pointed out that while formaldehyde can irritate eyes, nose and throat, it cannot enter the bloodstream if inhaled.

“There are legitimate concerns about formaldehyde, but products from members of the Council have lower exposure levels than the actionable levels established by the FDA and OSHA,” said Attorney Edward Quevedo, who represents the Council.

Recently, the Council submitted information about its products to the Cosmetic Ingredients Review (CIR) panel, which is scheduled to issue a report to the FDA at the end of June. “We have submitted a significant report documenting how the current tests are not providing accurate information and want this information to be considered before a final recommendation is made to the FDA. We are encouraging them to postpone their findings until September after they’ve had a chance to review the information we’ve provided,” Quevedo said. “We are confident that because of the margin of safety built into our products there is no harm to the stylist or the consumer if the products are used correctly.”

To prevent any adverse reactions to keratin smoothing products, the Council recommends that stylists follow the manufacturer’s instructions to the letter. Proper ventilation, such as local, source capture units, can also eliminate over-exposure to excessive levels of formaldehyde gas.

The Professional Keratin Smoothing Council offers several categories of membership and encourages other manufacturers, distributors, stylists, and students to get involved. Visit pksc.org for more information or a membership application.

Marcia Teixeira is Your Solution to Keratin Confusion

Two New Treatment Formulas, Free of Formaldehyde Producing Ingredients, Now Available

March 1, 2011 – Delray Beach, FL – Marcia and Marcelo Teixeira, owners of M & M International of Delray Beach, FL, are pleased and proud to introduce Marcia Teixeira’s newest Treatments:  SOFT TREATMENT ™ and SOFT CHOCOLATE TREATMENT™!

These two treatments are completely free of formaldehyde producing ingredients!

Having pioneered the world-wide Keratin Explosion with the introduction of the Original BKT in 2006,  Marcia Teixeira is once again delivering innovation to the industry with effective de-frizzing and smoothing treatments, free of formaldehyde producing ingredients!

While the entire Marcia Teixeira product line has always been safe, Marcia developed these two new treatments in order to meet international regulatory requirements and address consumers’ concerns regarding the media reports involving formaldehyde producing ingredients found in keratin smoothing treatments.  Throughout 2010, extensive research and development was undertaken by M & M International in order to develop a product capable of producing the effective results  our customers are accustomed to.  Testing was done with multiple blends of various ingredients until we were satisfied with a combination that provide  optimal results while allowing us to honestly state that the products contain no formaldehyde producing ingredients.

In addition to being free of formaldehyde producing ingredients, consumers will love the fact that these Treatments offer same day shampooing and conditioning and results that will last up to 8 weeks!

Continuing their policy of clear and open communication, M & M International provides comprehensive Material Data Safety Sheets (MSDS) for the entire Marcia Teixeira product line – both old and new.

Soft Treatment ™and Soft Chocolate Treatment™ prevent and repair hair cuticle damage, enhance shine and gloss of the hair, and leave hair soft and easy to manage.

Soft Treatment ™and Soft Chocolate Treatment™ are now available in 32 ounce and 4 ounce sizes.   The 4 ounce bottles are packed 10 per case.

The Marcia Teixeira® brand is distributed in the U.S. through a network of 14 distributors, and can be found in salons in over 50 countries world-wide.

For more information, please contact Jeremy Lurie at 561-272-8443 x113 or jeremy@braziliankeratin.com.

FOR IMMEDIATE RELEASE

]]> http://braziliankeratin.com/blog/2011/02/chicago-abs-march-12-14-2011-www-americasbeautyshow-com/feed/ 0 http://braziliankeratin.com/blog/2011/02/ibs-new-york-march-6-8-2011/ http://braziliankeratin.com/blog/2011/02/ibs-new-york-march-6-8-2011/#comments Mon, 07 Feb 2011 21:06:02 +0000 admin http://braziliankeratin.com/blog/?p=1140