Marcia Teixeira is Your Solution to Keratin Confusion
Two New Treatment Formulas, Free of Formaldehyde Producing Ingredients, Now Available
March 1, 2011 – Delray Beach, FL – Marcia and Marcelo Teixeira, owners of M & M International of Delray Beach, FL, are pleased and proud to introduce Marcia Teixeira’s newest Treatments: SOFT TREATMENT ™ and SOFT CHOCOLATE TREATMENT™!
These two treatments are completely free of formaldehyde producing ingredients!
Having pioneered the world-wide Keratin Explosion with the introduction of the Original BKT in 2006, Marcia Teixeira is once again delivering innovation to the industry with effective de-frizzing and smoothing treatments, free of formaldehyde producing ingredients!
While the entire Marcia Teixeira product line has always been safe, Marcia developed these two new treatments in order to meet international regulatory requirements and address consumers’ concerns regarding the media reports involving formaldehyde producing ingredients found in keratin smoothing treatments. Throughout 2010, extensive research and development was undertaken by M & M International in order to develop a product capable of producing the effective results our customers are accustomed to. Testing was done with multiple blends of various ingredients until we were satisfied with a combination that provide optimal results while allowing us to honestly state that the products contain no formaldehyde producing ingredients.
In addition to being free of formaldehyde producing ingredients, consumers will love the fact that these Treatments offer same day shampooing and conditioning and results that will last up to 8 weeks!
Continuing their policy of clear and open communication, M & M International provides comprehensive Material Data Safety Sheets (MSDS) for the entire Marcia Teixeira product line – both old and new.
Soft Treatment ™and Soft Chocolate Treatment™ prevent and repair hair cuticle damage, enhance shine and gloss of the hair, and leave hair soft and easy to manage.
Soft Treatment ™and Soft Chocolate Treatment™ are now available in 32 ounce and 4 ounce sizes. The 4 ounce bottles are packed 10 per case.
The Marcia Teixeira® brand is distributed in the U.S. through a network of 14 distributors, and can be found in salons in over 50 countries world-wide.
For more information, please contact Jeremy Lurie at 561-272-8443 x113 or firstname.lastname@example.org.
FOR IMMEDIATE RELEASE