Lately, there’s been a lot of confusion about the difference between a Brazilian keratin hair straightening treatment and a Brazilian blowout. The truth is that both terms refer to pretty much the same thing: The process of straightening hair by use of a combination of keratin protein and heat.

If you have curly hair, frizzy hair, or simply want to smooth out your locks, both Brazilian keratin and a Brazilian blowout will give you the results you want: Smooth, straight hair that is both lush and sexy.

What’s the Difference?

Both a Brazilian keratin hair straightening treatment and a Brazilian blowout use the same technique to create the unique look you want. The outer layer of the hair follicle is coated with the natural protein keratin then bonded by means of heat, either a flat iron or a blow dryer. The result is smoother, shinier hair with no frizz.

Keratin treated hair also takes less time to blow dry hair. It’s also a long-lasting treatment. A single Brazilian keratin hair straightening treatment can leave hair looking smooth and silky for up to six to eight weeks.

Why Is Brazilian Keratin Better?

Both will give you the results you want. But only Brazilian keratin hair straightening treatment will give you more of a smoothing and deep-conditioning effect. That’s because unlike a Brazilian blowout, Brazilian keratin treatments typically contain less harsh chemicals and silicones, which can weigh down your hair as well as clog the pores in your scalp.

Brazilian keratin treatments leave hair looking smooth, shiny, and silky. They instantly eliminate frizz and last for weeks or even months.

So next time you are at your favorite professional salon, make sure you ask for a Brazilian keratin hair straightening treatment by Marcia Teixeira for the kind of straight, lush, and sexy hair you’ve always wanted.