Summer's here and the time is right for heading to the beach, enjoying the sunny weather, and appreciating all the warmest season of the year has to offer. But what about your new keratin treatment? You've just spent time and money having your hair professionally straightened so that it looks lush and long. Are you putting your keratin treatment at risk by exposing it to the summer's sunniest weather? Reducing the Frizz Your keratin treatment will keep your hair straight and luscious f...

Brazilian keratin hair straightening is a salon treatment that gives you flat, lush, beautiful hair. Professional spa technicians use a combination of heat and worry-free chemicals to straighten your hair so that it looks and feels its best. So why should you consider getting a Brazilian keratin hair straightening treatment? Here are five compelling reasons: Increase Your Sex Appeal When you get a keratin hair treatment, you are going to look more attractive. That's just a given. Wom...

Showing off your Brazilian keratin hair straightening treatment is half the fun of having the treatment done. You can make the most of your long, straight, lush hair by posing for a few photographs. Modeling and keratin are two things that go together naturally. When you have a keratin treatment done at your salon, you are not only going to look more beautiful, you also are going to feel more beautiful. So it's natural for you to want to show off your new good looks by posing for some phot...

Have you ever wondered why it's called a "Brazilian" keratin hair straightening treatment? Does it have anything to do with the country of Brazil? Actually, yes. While keratin treatments to straighten and strengthen hair are popular worldwide, the process actually began in Brazil and later emigrated to other countries. Brazil: A Leader in Personal Grooming Brazil has long been a leading innovator in personal grooming techniques. For example, it was one of the first countries where remov...

Brazilian keratin hair straightening treatments are frequently used to straighten the hair of African-American women. That's because the salon treatment is highly effective at straightening the coils in the hair. That makes it easier to comb while providing African-American hair with a healthy sheen. Keratin treatments also can help heal and improve the condition of hair that has been damaged by other types of treatments, such as straighteners and other potentially harmful chemicals. Brazi...

When you go to the trouble and expense of getting a Brazilian keratin hair straightening treatment, you want people to notice. It's not enough that your hair looks straight, silky and fabulous if nobody pays attention to you. One way you can draw attention to your keratin-treated hair is by using props such as flowers, hats, headbands, and other tools that can highlight your smooth, lush new hair. Floral Highlights Adding a flower to your hair for a special occasion is a guaranteed way ...

Most women are familiar with the physical benefits of having a Brazilian keratin hair straightening treatment: It makes your hair straighter and stronger. It gives you more attractive hair that can make you look more beautiful. But there also are psychological benefits to getting a keratin treatment that many people don't consider. More Confidence One of the most important psychological benefits is that keratin treatments can give you more personal confidence. When your hair is long,...

Now that winter has officially arrived in most parts of the country, it's time many people start to think about taking a vacation in a warm weather climate. There's nothing better than escaping sub-freezing temperatures, snow, and howling winds than flying off to someplace with a warm, sunny beach. Having a Brazilian keratin hair straightening treatment is the perfect way to prepare for your winter vacation. You want your hair to look lush, straight and attractive as you relax by the pool, ea...

If you like to work out a lot, you may be reluctant to get a Brazilian keratin hair straightening treatment because you are concerned it will limit you at the gym or track. The truth is that a keratin treatment is actually the perfect accompaniment to your workout because it does to your hair what exercise does to our body: It makes it stronger. Strong, Durable Hair Keratin treatments help reduce frizz from your hair and help keep it straight. They use the same type of protein that is a...

The holidays are nearly upon us. Soon we will be gathering for festive holiday parties, posing for holiday photos, and sharing good times, good food, and good cheer with our family and friends. This holiday season, treat yourself to an early holiday present by getting a Brazilian keratin hair straightening treatment. You Deserve to Look Your Best For most of us, the holidays are the busiest time of the year. There are presents to buy and wrap, parties to attend, and reunions with friend...